Pushing Sellers & Marketers Out Of Their Comfort Zones With Video & Humour
We’ll look at ways marketers can break the ice with their audience using engaging video content and humour.
What’s on the agenda?
* A brief history of Vidyard.
* How they went from a video production team to one of the fastest growing B2B SaaS video platforms in the world.
* Getting the right tools. The simple, powerful and free Vidyard Video and Screen Recorder.
* Why video is so much more engaging than text.
* How to get started even if you’re camera shy.
* Finding your own comfort zone with video.
Timestamps
00:00 Introduction
02:34 The Evolution of Video Content
04:50 The Connection Between Marketing and Sales
08:51 Impact on Sales
18:10 Video Content Variation and Progression
24:31 Intentional Humour Formula
26:13 Pressure to Make Valuable Connections
30:54 Getting Comfortable In-front of the Camera
35:24 Showcasing Personality
42:26 Outro
